Tourist’s Travel Needs for Tourism Apps Features for Tourist in Kuching Sarawak

dc.contributor.authorAimuni Athirah Binti Latif
dc.date.accessioned2026-09-10T04:55:48Z
dc.date.issued2023
dc.descriptionNowadays a depth information regarding tourist needs are requirements to tourism agencies and business in order to providing attraction, accommodation and transportation. Travel agencies business play an important role in creating effective apps to become the tools to boost tourism marketing. The needs of tourist must include in features of apps in details meet their desire in conjunction be guideline to tourism agencies and business. Sarawak government support to have depth research because tourism industry is relying on smart technology to attract more tourists to visit and enrich their travel experience and most tourists use smart technology which is features such as location queries, local restaurant reviews, or mobile payments through smartphones during their travel. Features on apps have many benefits in developing the tourism industry to increase the economic sector and provide travellers with the best travel experience. In the conjunction to this, the researcher analyzed further on travel needs, the impact of features of tourism apps to needs of tourist and will become guideline to travel agencies and business. To carry forward this research, quantitative method was conducted among tourist around Kuching, Sarawak. The results show tourist travel needs in Kuching are pleasure, cost of travel, feasibility includes safety and security. These aspects of features are proven give an impact to tourist travel needs and travel agencies. The final outcome of the study is a conceptual framework as a guideline to be implemented by tourism agencies and business in order to developing tourism apps for their business itself
dc.identifier.urihttps://scholarhub.unimas.my/handle/123456789/2151
dc.language.isoEnglish
dc.publisherUNIVERSITI MALAYSIA SARAWAK
dc.relation.ispartofseriesFaculty of Applied and Creative Arts
dc.subjectTourism sector, tourism organization, apps, travellers
dc.titleTourist’s Travel Needs for Tourism Apps Features for Tourist in Kuching Sarawak
dc.typeMasters

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